The Hidden Flywheel That Could Reignite Salesforce Stock - Trefis

Salesforce's best growth story right now isn't about their product. It's about their stock.

Analysts are pointing to a "hidden flywheel" — the idea that as customers use more Salesforce AI features, they tend to spend more on Salesforce overall. The pitch is that AI adoption inside the platform creates its own expansion loop, which should eventually show up in revenue and justify the valuation.

That's great news for Salesforce investors. For you, it means something different.

If you're already fighting a platform that doesn't fit your workflows, that flywheel spins against you. Every AI feature they push you toward is another reason to buy another add-on, hire another consultant to configure it, and sit through another six-month rollout. The more embedded you get, the harder it is to leave — and they know it.

You've probably already been through one of those cycles. Bought the promise, paid the consultants, watched the project drag, ended up with something your team works around instead of with.

The companies winning right now aren't the ones with the most sophisticated CRM stack. They're the ones with a CRM that actually matches how their team sells.

#CRM #SalesOperations #MidMarket #SalesforceAlternative #RevOps

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CRM: Salesforce logo. CRM. Salesforce. While the market frets about lagging indicators, a powerful link between AI usage and customer spending is ...